Sales and Bob Marsh - 1189 Words

http://www.slideshare.net/mkdas_ongc/group-7-sdm-kramer-pharmaceuticals * 1. Case Study Kramer Pharmaceuticals, Inc. Presented by Debi Prasad Bagria Kishor Chandwani Nandini Mudgil Mrinmoy Kanti Das Rahul Agarwal Ritesh Kumar Singh * 2. Case Background Company : Kramer Pharmaceuticals, Inc Business : Pharmaceuticals (Manufacturer of Prescription Drugs) Country : U.S. Year : 1978 Competitors: Abbott, Lilly, Merck, Upjohn amp; Schering * 3. Case Background Bob Marsh, a former detailer, worked at Kramer Pharmaceutical for 12 years and was considered a hard working, well established detailer (product specialist and sales associate). He possessed excellent references and credentials. Bob was fired because of failure to comply with†¦show more content†¦* 13. Bob Marsh – Performance over the years Rehabilitation blueprint of Marsh by Franlin amp; new Zone Manager Pete Mallick – Weekly reports, reading assignments, questionnaire forms. July’78 – At age 44 years, Marsh asked to resign which he accepted without resistance or comment ’ 78 Tom Franklin (Young – one year supervisory experience) No salary increase in Jan’78 But Probation status evaporated by default Sept’76 to ’78 Tom Wilkens (Background comparable to Reed) In ’77 : Initially recommended for salary hike, but later rated Complete unsatisfactory : Again put on probation of 90 days Aug’76 to Sept’77 Vince Reed (Young, Competent Detailer amp; Promising Manager - 1 st supervisory experience) No Salary Increase in Jan’75 : Put on probation of 90 days Probation removed : Performance found Satisfactory In Jan’76 : Salary Increased to $25k Sept’74 to Aug’76 Jim Rathbun (Bright, young, energetic with many new ideas) In ’71 – 73 : Performance Rating Satisfactory In ’74 : Performance : Well above average Attitude : Well above average March’71 to Sept’74 Bill Couch Ex perienced amp; Highly regarded supervisor) in ’67 amp; ’68 Work Performance : Below Standard Attitude : Standard In ’69 : Overall performance : Standard In ’70 : Rated Completely satisfactory From ‘66 to March’71 John Meredith (Took entry interview of Bob, highly recommended him) Observations Period Supervisor * 14. Bob Marsh – In the eyes of Supervisors Quickly grasped allShow MoreRelatedCooper Pharmaceuticals Case Analysis1660 Words   |  7 PagesAnalysis On the surface, the issue of Bob Marsh’s firing from Cooper Pharmaceuticals appears to be an open and shut case; he did not adhere to the repeated warnings by management to alter his performance and selling style, therefore he was fired. However, other considerations are in play when you analyze this case further. Bob was an employee of Cooper for twelve years at the time of his termination, and had seemingly improved his performance when prompted to do so. Bob was also exceptionally well receivedRead MoreCopper Pharmaceuticals Case Study Essay1347 Words   |  6 Pageswere a major manufacturer for prescription drugs for medical and dental professions. • Sales are done mainly with the detailers who were pharmacy school graduates and had couple years of experience as registered pharmacists in drugstores. • Bob Marsh, with CPI for 12 years, married and had two children • Marshs initial salary was $35,000 and been raised to over $60,000 throughout his time with CPI • Marsh has 6 different field supervisor throughout the time he was with CPI • 60% of detailersRead More Kramer Pharmaceuticals Case Study Essay examples2308 Words   |  10 PagesFACTS: Bob Marsh, a former detailer (product specialist and sales associate) of Kramer Pharmaceutical was fired because of failure to comply with company protocol. Marsh worked at Kramer Pharmaceutical for 12 years and was considered a hard working, well established detailer. He possessed excellent references and credentials, however Marsh was asked to resign after failing to make several changes in his behavior. Although it was a little unconventional, his methods have worked well for him forRead MoreKramer Pharmaceuticals Case Study2065 Words   |  9 PagesProfessor Walsh Kris Bonilla Daniella DiBenedetto Fact Sheet: * Company name: Kramer Pharmaceuticals, Inc. * Major manufacturer of prescription drugs. * Sales force of over 500 detailers * Detailers responsible for about 200 accounts * 35 District managers * Detailer: Bob Marsh * Worked for Kramer Pharmaceuticals for 12 years * Territory in Toledo, Ohio * District Supervisors * John Meredith * Bill Couch * Jim Rathbun Read MoreKramer Pharmaceuticals Inc Essay2413 Words   |  10 PagesPharmaceuticals, Inc. was a major manufacturer of prescription drugs for the medical and dental professions. It had a sales force of over 500 detailers, whose primary responsibility was calling regularly on hospital personnel, doctors, and dentists to describe the product line and to persuade these medical personnel to use and prescribe Kramer drugs. After having worked at Kramer for 12 years, Bob Marsh, a detailer of the company, was fired for unsatisfactory performance, poor attitude, and reluctance to improveRead MoreRR Case6291 Words   |  26 PagesHarvard Business School 9-386-019 Rev. November 15, 1987 RR During the summer of 1983, Bob Reiss observed with interest the success in the Canadian market of a new board game called â€Å"Trivial Pursuit.† His years of experience selling games in the U.S. had taught him a rough rule of thumb: the sales of a game in the U.S. tended to be approximately ten times those of sales in Canada. Since â€Å"Trivial Pursuit† had sold 100,000 copies north of the border, Reiss thought that trivia games might soonRead MoreEssay on Employee Motivation and Performance17868 Words   |  72 Pagesregulation about the compensation policies, tax deduction status of some compensation policies, increase pressure of different labor unions, the desire of management itself to satisfy the workers and keep them motivated to work and retain in long run (Bob Marsh and Brain H. Kleiner, 1998). The new concept of compensation adds different other benefits to employees except the basic salary or wages. These benefits are divided into different categories. The basic five categories of employees’ benefits are;Read MoreReed Supermarket Case32354 Words   |  130 Pagesdecisions and terms of doing business Distribution decisions Communication decisions (promotion strategies) Part IV Case studies 453 459 517 550 585 626 PART V IMPLEMENTING AND COORDINATING THE GLOBAL MARKETING PROGRAMME 18 Cross-cultural sales negotiations 19 Organization and control of the global marketing programme Part V Case studies Index 655 657 684 718 739 CONTENTS Preface Guided tour Acknowledgements Publisher’s acknowledgements Abbreviations About the author xvi xxxRead MoreBp Sustainability Essay28986 Words   |  116 Pagesperformance, as well as case studies that demonstrate our sustainability efforts in action. Full sustainability reporting bp.com/sustainability 22 IFC This is BP Our strategy and key performance data 2 A letter from our group chief executive Bob Dudley reï ¬â€šects on the events of 2010, and how we’re working to earn back the trust of all our stakeholders 4 How BP is changing Making BP a safer, stronger, more valuable and more sustainable company 6 Gulf of Mexico oil spill The DeepwaterRead MoreThe Censorship of Art Essay example14698 Words   |  59 Pagesand sent letters to sixty music companies, to the National Association of Broadcasters (NAB), and, most importantly, to the Record Industry Association of America (RIAA). The RIAA, which represents record companies responsible for 85% of the total sales of records in the U.S., initially responded fiercely against any of the PMRC’s demands, invoking First Amendment rights for the free exercise of speech and music (Goodchild 1986:161). On August 5, President Gortikov of the RIAA sent a letter to PMRC

The Steps Of A Local Ministry Community - 901 Words

on those you’re trying to keep. Replace Yourself. One day someone else will be doing what you are doing. Whether you have an exit strategy or not, ultimately, you will exit. So embrace the inevitable and prepare now for the future. Work On It. To maintain your relevance, your sanity, and your effectiveness, you must carve out time in your schedule to step back and evaluate what you are doing and how you are doing it. These steps will make of great use if followed properly in working a local ministry community. A person must develop a spiritual mindset when governing God’s people, because God does not change his mind about his plan or purpose. God has chosen his elect to be servants in the representation of Him. Therefore, the working of the local ministry community must be operated with structure and stability, which requires a spirit of discipline. A spirit of discipline helps a person to become the beloved person of God’s intention for his ministry. Being God’s beloved involves the matters of the heart. Henri J. M. Nouwen writes, â€Å"Solitude and silence are ways to get to the heart, because is the place where God speaks to us, where we hear the voice who calls us the beloved† which indicates God place value on his chosen ones. An Old Testament Scripture record, â€Å"Many plans are in a man’s heart. But the counsel of the Lord will stand,† indicating the thought of a person should be pleasing to God, (Prov. 19:21, NASB). In fact, it is a bles sing to have such a great mind andShow MoreRelatedChurches of Cherokee Essay1707 Words   |  7 PagesThere are many challenges to ministry in today’s world and having a vital and relevant ministry is even harder. Churches across all denominations face drastic declines in both attendees and financial giving. With this as the background, it is imperative that vital ministries seek out opportunities to grow and engage groups and communities that have previously been overlooked, missed or not involved for other reasons including some theological reasons. With this idea and goal in mind, this essay setsRead MoreThe Ministry Of Disaster Management Program1383 Words   |  6 PagesNational level: The Ministry of Disaster Management and Relief (MoDMR) of the Government of Bangladesh is responsible for coordinating national disaster management efforts throughout all agencies. The Disaster Management Bureau (DMB) under MoDMR, is responsible for creating public awareness about the risks associated with natural and human-induced hazards, and to formulate programs and projects that will better prepare at-risk communities and public officials to mitigate the consequences of disastersRead MoreI Joined The Women s Ministry Team1436 Words   |  6 Pagesthe women s ministry team because I desired to help create a community of women who were Christ-satisfied, gospel-focused, theologically grounded, and mutually encouraged that we may better know Him and make Him known not only in our church but in our neighborhood and in the nations. At the time that I joined, the ministry-- like many ministries at our church-- was in recovery from a lack of vision and oversight. Since then, several things have changed for the better. The ministry has given ourRead MoreAttaining Hiv Epidemic Control By Stopping Hiv887 Words   |  4 Pagesbelieve that community involvement and engagement are the first key steps when it comes to addressing public health issues in the community. As Haber stated it, it is â€Å"a way to build greater knowledge of local issues and increase consensus around interventions† (Haber, 2011). To design this project we will follow the steps recommended steps in the community guide toolkit for developing an intervention and for developing strategic and action plan. 1. Identification of the community health problemRead MoreEssay On Obesity In New Zealand1275 Words   |  6 PagesOne major occurrence in communities of New Zealand is the rise of obesity. This vast increase is evident in Ministry of Health Adult obesity statistics. For example, ten years ago in New Zealand one in three adults - thirty-two percent were obese; clearly displaying the rapid increase in the adult obesity rate from twenty-seven percent in 2006/07 to thirty-two percent in 2015/16 (New Zealand Ministry of Health surveys, 2015/16). An interesting insight is why obesity has increased rapidly? A questionRead MoreMinistries Of The Church From A Biblical Standpoint1351 Words   |  6 PagesMinistries in the Church From a Biblical Standpoint Eston Racey THEO 202-001 March 10, 2017 The topic discussed in this paper is the doctrine of the ministries of the church. This doctrine informs of the different services and resources performed or distributed by the church. Whether being the church as a whole or on the local level of the community and the world. This topic, though it may seem relatively simple on the surface, is very important. There are many different interpretationsRead MoreProposal Paper1308 Words   |  6 Pagesof the organization. Founded in 1872 the church has gone through many transitions in her 145 year history. Throughout the years there have been demographic shifts, changes in leadership, and developments in the infrastructure of the surrounding community. More specifically, in our recent history it was impressed upon the church to completely demolish and rebuild a state of the art facility that would be able to accommodate our growing need. In the midst of the 2007 economic recession the church successfullyRead MoreA Community Meal And The Gas Stove1132 Words   |  5 Pageshelp the ministry of the church that they would be to give. This being said we know from the case study the size of the building and when it was last renovated but we need to be checking in making sure there’s not anything that could be inhibit the use of any of the equipment or rooms that may not have been used in a while. Such as making sure classrooms don’t have a leaks as well as making sure the equipment is still f unctioning. It would be a big problem if we decide to throw a community meal andRead MoreChristian History And The Holy Spirit Essay1496 Words   |  6 PagesChristian history is active and alive as the Holy Spirit works in and amongst the community of Christians who comprise the Church. Similar to the recording of history in the first century by Luke in the Acts of the Apostles, Christian history is still being written today. Specifically, as Evangelical Christians, we write the story of history each day as we work to fulfill the Great Commission (Matthew 28:16-20) through application of the Great Commandment (Matthew 22: 37-40). As such, we soon realizeRead MoreChristians Battle Against Poverty Essay examples1136 Words   |  5 Pagescomfortable lives—plenty of food, a car for every member of the household, a roof over our heads, parents with steady jobs, etc. Thus, America’s comfortable bubble is formed. That is a fact, right? Well since we all know about America , we should take a step outside of that cozy bubble around us and look at the rest of the world. We will soon see the reality of the world surrounding us. So many of us know the typical stereotypes such as starving children in Africa, or the overworked children of China

Mesopotamian and Egyptian Culture on the Creation of the Old Testament Free Essays

The Bible has been around for so many years now, that’s why most people think that it is the most comprehensive book on ancient history. For some, it is even the basis for the creation of other scriptures of other religion, as well as the creation of other religions. However, record shows that there are some important details that is the same in the Bible, the Old Testament with the writings of other culture. We will write a custom essay sample on Mesopotamian and Egyptian Culture on the Creation of the Old Testament or any similar topic only for you Order Now This means that there are some significant parts of the holy book that might have been patterned with the writings in other religions or cultures. This means that no matter how old the Bible is, its creation has been influenced by other culture’s and other religion’s writings. The Epic of Gilgamesh Gilgamesh, the Sumerian King from the city of Uruk who lived and ruled around 2500 years B. C. There are no concrete relations of relating the account on Gilgamesh with human history, other than that it was passed through word of mouth some 3,700 years ago – around 2100 B. C. as a part of the oldest works of literature that man knows of which is The Epic of Gilgamesh. As compared to the part of the Book of Exodus wherein Moses liberates the Hebrew slaves out of Egypt, it would be around 1300-1200 B. C. if ever it actually existed. But with these dates, that would make the stories of the Epic of Gilgamesh be around 800-900 years older than that of the Old Testament’s Book of Exodus. This is to build upon the facts of which of them comes first, so that it is easier to tell which of them adopts the ideas of whom. Gilgamesh seemed to have encountered a great flood as well, in The Epics of Gilgamesh. It was when Utanapishtim confided to Gilgamesh about an old city where the gods might reside. It has been moved by the Greater Gods so that they can flood out the whole region to purge the evil-doers. This is much like the Great Flood which was inflicted by God in order to punish the human race. There were also groups of people who were spared, those who were given a warning before the punishment was actually inflicted. They were carefully instructed on what ways they will be spared and what they have to do for that matter. Noah was to build an ark with specific dimensions and materials, as for Gilgamesh, he was instructed to tear down a house and build a large boat with a roof. The similarities are obvious. They were both instructed to load up their boats with all animal life forms that they can find. Gilgamesh is considered to be the Babylonian Noah who has lived his purpose and took part in purging the world of sinful elements. The great flood will end all lives on earth, and the only thing that would save them is through constructing a huge ark. This ark will also be filled with all types of animals for them survive the flood. These facts could mean that the part of the Bible telling about Noah could be an adaptation of the earlier Epics of Gilgamesh, as manifested by their similarities in content. Hammurabi’s Laws The sixth king of the Babylonian Dynasty, King Hammurabi, existed some time between 1792 to1750 B. C. and is the known author of the Code of Hammurabi. His existence was about 300 years earlier than that of Moses, the one who liberated the Hebrew slaves from their Egyptian masters, the one has been shown the Ten Commandments of the Lord. Again, this is to establish which comes first, who could’ve copied whom, in the context of Moses and King Hammurabi. The fist concept was on the respect for parents, which established the importance of the family, the most basic unit of daily life. According to Hammurabi, there should always be respect to one’s parents. If a son has struck his father, then the appropriate punishment would be to cut-off his arms. In Mosaic law, death awaits for those who cursed their father and mother and acted stubbornly or rebelliously. Another important aspect would the vitality of marriage. According to Hammurabi, it is ok to send away one’s wife as long as the husband provides sustenance for their children to be raised properly. On the other hand, Mosaic Law allowed divorce on the grounds that when a spouse is found indecent or unfaithful. Both suggested death for both man and woman if ever they get caught committing adultery. Both has also forbade incest, wherein the punishment would be severe and would more or less be death. Another aspect that showed relevant similarities was on slavery. Both Hammurabi and Mosaic laws permitted to own slaves. However, they are also held liable with the death of any of their slaves. They are the ones who are responsible for their slaves’ actions. Another point of similarity is regarding theft. These cases are not to be treated lightly for both the Mosaic and Hammurabi’s laws. Mosaic law states that for those proven to have stolen something, they must return it five folds if it was killed and if it was alive, it should be returned. Meanwhile, for Hammurabi, it would depend whether thirty or ten times over, depending on the social status. However, if one is caught on the act of robbery, then punishment would be death. The one that manifests great similarity was their point on the laws regarding physical injury. For Mosaic law, if the injury was not serious, the guilty person is fined and the money will be given to the one who the damage was done to. But if the injury was serious, just like what Hammurabi said, it was right to take life for life, an eye for an eye, a tooth for a tooth. Hymn to Aton The Old Testament has also borrowed some texts from important Egyptian texts. The Hymn to the Great God Aton showed some relevant similarities with praises for the Lord, thanking him for all His blessings. Some passages on Psalms are the same with tomb scriptures in the tomb of some relevant figures in Egyptian history to have ever existed. It may be a coincidence, but to bear almost similar thoughts on the same concepts would be nearly impossible. Sinai Covenant The Sinai Covenant, as mediated by Moses, can be considered as the last defining moments in the priestly history of the bond which is formed the divine entity and the human beings. The main components and proponents of this covenant are the brave people of Israel, and were however hampered by the laws and regulations being set by other books like Exodus and Leviticus. So, order to show their grateful nature, they have assigned a whole day for worship. It is the Sabbath day which is also the sign o that covenant, used to keep and uphold the laws. Having this Sabbath day is common for many cultures. This is because people devoted time and effort to their gods, that’s why they have to assign certain days for worship to the Lord. This is also a way to check on everyone’s faith in the religion that they belong to. How to cite Mesopotamian and Egyptian Culture on the Creation of the Old Testament, Papers

Genre British Film Institute Essay Example For Students

Genre British Film Institute Essay Classifying films according to genre was one of the earliest methods of organising the production and marketing of films by Hollywood. It allows for standardisation and product differentiation in a market flooded by competitors. However genre is more than an industry device. It is a fluid and changing state of film conventions. It is virtually impossible to find a film that belongs to a single genre as most incorporate many different styles. Silence of the Lambs (1991), for example, may appear to be the classic example of a horror movie yet it includes the sub genres of psychological drama, crime and thriller. In this way it is seen to be generically instable or forming a generic constellation. Genres, although possessing distinctive patterns can alter depending on their use and relationship to other genres (Corrigan and white, 2004, 290). Silence of the Lambs, produced by Jonathan Demme, demonstrates how filmmakers can use generic constellations and instability to distance a credible film from the seemingly un-credible genre of horror. The use of genres in films, like stars, emerged from the Hollywood studio need to identify audience anticipations and vice versa (Cook, 2003, 290). Genres have a recognisable repertoire of conventions such as plot, characters, setting and narrative development:Â   a category or classification of a group of movies in which the individual films share similar subject matter and similar ways of organising the subject through narrative and stylistic patterns (Cook, 2003, 290). This does not mean that Hollywood can produce hundreds of films with the same plot, in spite of popular belief that genres are all the samethe emphasis on sameness, repetition or standardisation does not limit the audiences enjoyment (Branston and Stafford, 2003,112). Audiences are not a coherent body with a consistent set of expectations and although they may be aware of the generic conventions of a horror or romance film it must work creatively and individually within the genre to be a success (Gelder, 2001,152). Genre mixing or hybrid films were introduced by Hollywood to satisfy a number of different audiences and have led to generic constellations and instability. Generic constellations suggest that genres with distinctive patterns and conventions can overlap and transfigure according to their relationship with other genres. For example, viewers of a film described as a romantic comedy will have a totally different set of expectations to a film described as a romantic thriller despite belonging to the same core genre. The genre system still functions to distinguish film types but acknowledges that is it a system flawed by blurred boundaries and contested categories. Generic instability is based on a similar hypothesis but recognizes that some genres do not mix easily and movies often go through various stages of generic classification before reaching a stable generic identity (Altman, 2002, 140). The generic definition of a film can change according to the classifier the studio, contemporary critics, the audience and the censors may have highly different interpretations of the film. This is particularly relevant when considering The Silence o f the Lambs (1991). Jonathan Demmes film Silence of the Lambs was a major commercial and critical success worldwide. It was a five-time Academy-Award winner including best picture. Demmes Best Director Oscar made him the first (and only) filmmaker to win for a thriller. The movie was based on the novel of the same name by Thomas Harris thus a generic identity existed long before the film was released. Yet distributors and critics sought to distance the movie from the supposedly low calibre title of horror in favour of psychological thriller. Critics also emphasised the important contribution the film made to the feminist movement by casting a woman in a dominant, lead role. Jodie Fosters star offered some security from the less prestigious genres of horror and action: Robocop - A Postmodern Film Study EssayWe are encouraged by the mise en scene to think of the film as gothic horror in the same vain as Dracula. When Hannibal murders two prison guards in order to escape from his make shift cell he takes great pleasure in biting the face of one of the victims leaving blood smeared across his mouth. This disturbing scene has an added dimension of horror by the presence of classical music, traditionally a sign of the educated within society. Traditionally gothic horror has centred on monsters from the educated and upper class world, for example, Dracula, Dr Jekyll and Hyde and Frankenstein. There is a need to make a spectacle in this genre and this is achieved through Lectors disturbed artwork. Initially his images of Clarice holding a lamb and later his victim draped in an American flag and hung like an angel. Gothic horror is also apparent in many of the settings particularly the prison where we first meet Hannibal. This evokes images of Victorian asylums with bare brick walls, iron bars and hysterical in mates. This is in stark contrast with the realist horror created by Hannibal himself. Doctor Chilton claims in the movie hes a monster, a pure psychopath yet Lector and Bill are possible realistic monsters (Freeland, 1995, 130). Indeed the character of Buffalo Bill was created through case studies of previous serial killers Ed Gein, Ted Bundy and Gary Michael Heidnik. These monsters are true to life and this causes instability between the standard genre of horror that we believe to be fictitious and the sub genre of realist horror. The film intentionally plays upon confusions between representations of fiction and reality. By the nature of generic constellations films will often go through a series of generic instabilities in context with new audiences and social beliefs. Silence of the Lambs was initially classified as a thriller, crime and psychological movie but as time has progressed it has gradually reduced to psychological horror. The process of generic instability is typically forgotten, hence our belief that classic Hollywood operated via pure genre films (Altman, 2001, 140). It seems generic instability and generic constellation relate to the idea that genres are fluid, ever changing states of cinematic convention. In order for films to be creative and original genres need to constellate and/ or become instable. Although audiences view a film with a set of generic expectations they want the film to work autonomously within its selection of genres. There is no such thing as a pure genre film or X factor that optimises what creates a horror, romance or western genre. This is evident in Silence of the Lambs. The movie works superbly as a horror and a psychological thriller. It is hard to distinguish where one genre ends and anther begins and surely this is a sign of a successful generic constellation? Although critics and filmmakers avoided the classification of horror it has illustrated that the genre can be as legitimate and respected as any other. It also important to remember that although genre has important economic and cinematic influences it cannot be accorded sole determination over the end product.